e-cigarette review NEWS: Tollywood’s loss put at Rs 1 Cr

Wednesday, July 6, 2011

Tollywood’s loss put at Rs 1 Cr

HYDERABAD: The film industry stands to suffer a revenue loss of Rs one crore on account of the two-day Telangana bandh.

On the first day of the bandh on Tuesday, practically all the theatres in Telangana observed a bandh. However, Telangana Film Chamber of Commerce president M Vijayendar Reddy said the chamber had found out about screenings at Prasads Imax and Sensation cinema at Khairatabad. "We informed Sensation theatre management to stop the screenings but have not been able to get through to the Prasads' management," Vijayendar Reddy said.

While there were some exceptions like that, the bandh remained total. Some instances of theatres opening for the morning shows came to the notice of the film chamber, who immediately told the managements to observe the bandh.

Vijayendar Reddy said unlike on earlier occasions, the film chamber had not enough time to intimate theatre managements about the proposed bandh and had asked them to strictly fall in line. But this time, the decision to call for the two-day bandh was taken only on Monday evening, and no instructions were sent personally to the theatre managements by the chamber.

Film producers, however, are unhappy about the bandh being enforced. Telugu Film Producers Council (TFPC) secretary T Prasanna Kumar Reddy said while the losses were definitely huge on account of the twoday bandh, some solace was that the bandh was not on a weekend.

On Saturdays and Sundays, the theatres usually are full. This is also because new films get released on Fridays. Since the bandh has been called for Tuesday and Wednesday, though the industry will suffer losses, it is not as much as it would have been during weekends.

According to an estimate, the losses for the film industry stood estimated at least Rs one crore due to the two-day bandh.


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